I don’t understand what the big deal is.
My local ULTA had 5 in stock… by some stroke of dumb luck, I happened to be there when I noticed that they were in stock. The internet has been on FIRE about this palette since it hit the market in late 2010. It’s been selling out everytime someone even ‘mentions’ that it’s in stock anywhere. I’m guilty of such behavior: when I saw that it was in stock at ULTA, I tweeted it… and it sold out in 20 minutes.
Maybe I should have tried out the goods first.
In the palette’s defense, it’s a great value. You get 12 shadows, two small eyeliners and a primer potion (which I promptly chucked into the ‘try it some other time’ basket). So I understand wanting it for the value alone.
But let’s be real people… it’s a whole bunch of (highly dupeable) neutrals. The formula is decent enough… not crappy and not super creamy. It’s somewhere in between.
Today, I used the only two mattes in the palette: Naked and Buck.
I used the Whiskey eyeliner on the waterline and Zero across the top of the lashline (it skipped a bit, as you can see). I’m wondering why the lighter matte is called Naked… it’s not, even for me. That’s interesting because MAC’s Naked Dark pigment is exactly that on me. Naked reminds me of a darker version of MAC’s Wedge.
Estee Lauder Doublewear Light (5.0)
Make Up For Ever HD Powder
Chanel Soho Story Blush/Highlighter
Urban Decay Eyeshadow in Naked (lid)
Urban Decay Eyeshadow in Buck (crease)
Urban Decay Eyeliner in Whiskey (waterline)
Urban Decay Eyeliner in Zero (lashline)
Maybelline Falsies Mascara
Kat Von D Lipstick in Prayer
Here’s my take: it’s a good value. But Covet Worthy? No. And certainly not worth all the frenzy that seemed to grow each time the palette was sold out. It’s a bunch of neutrals people! And most of ’em are shimmer… which in my opinion is a bit of a cheat. They blend together easily… but they also seem to lose their identity when you bring the colors together. Hmph. Maybe I’m doing it wrong.
Anyway… the good news is, I didn’t pay a lot for this palette. I had never cashed in my ‘points’ with ULTA (I honestly hadn’t been paying attention), so they knocked a bunch of $$ off the asking price. For what I paid for it… it’s worth it. For what Urban Decay is asking for it ($44)… if you need a bunch of neutrals, then go for it. If you don’t, then don’t sweat it.